Macfarlane van der Heul

About this project

Elizabeth had originally approached me to help her get a basic website up and running quickly. She wanted to learn how to do everything herself, so a series of a few collaboration sessions was the ideal project approach. In our first session together, I showed her how to prepare and optimise her images for the web, striking the perfect balance between lush, sharp and beautiful photos and a small file size to ensure the site loads quickly. After doing her homework, we reconvened for a design session where we worked together 1:1 in my Brixton office to create a simple but effective showcase for her company’s stunning interior design work.

Shortly thereafter, the company expanded and therefore so did the needs of the website, so we met again, this time with her new partner, and together over another couple of sessions, we reworked the website to include an expanded portfolio section, a stylish new homepage, updated About section and Instagram integration.

NOTE: After project completion, all clients receive training to empower them to update their own websites, so bear in mind that anything you see on the live website may not reflect my design work.