Charities: claim up to $120,000 free Google advertising per year

It's not as well-known amongst charities as it could be, but Google has a programme which gives non-profit organisations free credits that they can use for pay-per-click advertising on Google. It's called a Google Grant, and it allows eligible organisations to spend up to $10,000 per month on AdWords campaigns, putting their organisation into the Sponsored Links that appear at the top and side of the Google search results pages.

The great news is that this programme is not only open to US charities: non-profits in the UK (and many other countries) can also apply and be awarded with Google Grants. Google's website is chock full of information on which types of organisations are eligble, help on applying, as well as explanations about how AdWords and the Google Grant account work.

UK Charities: find out more and apply for Google Grants UK here

With thanks to fellow UK-NetMarketeers Simon Redgate, John Duffy and David Pearce for the tip-off :-)

Miko Coffey

About the Author

I'm a Squarespace expert and web problem-solver who helps people make the most of digital tools, techniques and practices. With over 20 years’ experience working with websites, I’m more than just a web designer, I work with clients to maximise their online presence and make their websites work harder. I’ve designed on Squarespace since 2007, and I’m a Squarespace Authorised Trainer, Marketplace Expert, Platinum Partner, and Squarespace Circle Community Leader, meaning I am one of the most highly accredited Squarespace partners in the world.

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