Branding Lite

from £500.00

Need a basic brand identity?

If you’re not looking for a full brand experience, you just need fonts, colours and a logo, then my Branding Lite service is ideal for you. This service is perfect for small organisations or startups who want something more professional than a DIY brand, but who don’t need the full branding works - and expense - you’d get from a branding agency.

What’s Included:

  • Branding questionnaire and consultation, so I can tease out what’s unique about your brand, audiences and preferences

  • 3 initial brand design routes, comprising logo*, fonts and colours

  • 1 or 2 rounds of feedback/revisions (your choice, depending on how much fine-tuning you want)

  • Assurance that all elements of your brand will work well on Squarespace websites, social media and other platforms

  • Assurance that your brand will comply with web accessibility guidelines

  • Assurance that the fonts chosen can be downloaded and used for free, without any licensing fees - including use on the web without causing heavy loading times

*What’s not included (click here)

Work with me on your new brand:

Revisions:

Need a basic brand identity?

If you’re not looking for a full brand experience, you just need fonts, colours and a logo, then my Branding Lite service is ideal for you. This service is perfect for small organisations or startups who want something more professional than a DIY brand, but who don’t need the full branding works - and expense - you’d get from a branding agency.

What’s Included:

  • Branding questionnaire and consultation, so I can tease out what’s unique about your brand, audiences and preferences

  • 3 initial brand design routes, comprising logo*, fonts and colours

  • 1 or 2 rounds of feedback/revisions (your choice, depending on how much fine-tuning you want)

  • Assurance that all elements of your brand will work well on Squarespace websites, social media and other platforms

  • Assurance that your brand will comply with web accessibility guidelines

  • Assurance that the fonts chosen can be downloaded and used for free, without any licensing fees - including use on the web without causing heavy loading times

*What’s not included (click here)

Work with me on your new brand:

Not included:

  • Custom logo icon illustration (eg. creating something like the Nike swoosh). This package uses either pure text-based logos, or standard icons sourced from a stock library.

  • Brand graphics, such as background textures, illustrations or photographs.

  • Brand implementation guidance, such as mockups of your brand on merch, social media posts, etc.

  • Brand tone of voice guidance, such as copywriting style, taglines, etc

  • Additional rounds of revisions/tweaks (note: these can be accommodated for an additional fee). Revisions means starting from one of the presented design routes and making changes to that route; it does not include starting over with a totally new/different design route(s).