I help people do things better online.
Every project is different, but most of my recent projects tend to fall into one of the following 3 areas:
- Creating or overhauling an online presence for small-to-medium-sized organisations, and enabling them to manage it moving forward.
- Advising individuals or businesses on methods or tools they can use to improve their online communication, and putting those things in place.
- Creating or optimising content for digital communication, to generate more leads, increase brand reputation, or convert customers.
And very occasionally, I like to keep my digital leadership skills sharp by:
- Managing, strategising or implementing larger web projects for businesses or agencies, working with stakeholders and suppliers to ensure successful delivery.
With most projects, I can be as hands-on or hands-off as you need: let me show you how to do it, let me do it for you, or a combination of the two.
I've acquired a broad skillset over the years, and variety is the spice of my life, so here's a summary of the kinds of things I've gotten up to over the years.
Website Design & Build
I can design & build small to medium websites on Squarespace, Ecwid or Shopify, or help you with a website redesign.
I can review and analyse your online presence and help you identify what you can do better, and what more can be added to the mix.
I can help you source, set up and use a set of tools for researching, developing, implementing and measuring your online activities.
I can write SEO-friendly copy for you, or review & tweak your content to improve its appeal to humans and search engines.
Strategy & Planning
I can help you develop and refine your online communication & marketing plans, or help you source the right people and suppliers to take things forward.
I can help you set up, deliver, monitor and analyse online marketing campaigns, such as email marketing, content marketing, or social media engagement.
I can train individuals or groups on how, when and why to use a variety of online tools and techniques, from blogging platforms, to email marketing, to Google Analytics.
I can work with you and your colleagues to identify the ways in which online tools can make your workflow quicker, your communication better and your lives easier.
I can manage most types of web projects, from small intranets to large e-commerce sites, working successfully with internal teams and external suppliers.
If any of this sounds like the kind of thing you need, then please get in touch to discuss things further: