With more and more companies using social media for business, it’s increasingly important for businesses to have a set of guidelines or rules of engagement which can ensure that employees know what to do when interacting online. It’s equally important for managers and superiors to have these guidelines in place, as they may not be [...] Read More
OK, so maybe ‘famous’ is an exaggeration, but this is the story of how my story spread across the world, how my definition of the ‘semantic web’ (or Web 3.0) has become part of the online vernacular. And I didn’t even really know it was happening. In July 2007, I wrote a blog post for [...] Read More
An Interview with Helen Keegan Mobile marketer Helen Keegan aka Technokitten has been blogging since the days of yore, and has been working in marketing and retail for even longer. It seems a natural fit that she’s now combining her passion for social media with her passion for fashion by doing some rather interesting online [...] Read More
At this year’s ad:tech there were a few decent seminars, but one speaker’s comments in particular has stuck in my mind long after the event. Umair Haque was part of the Chinwag panel discussion called ‘Micro Media Maze’ and he drew parallels between the current financial crisis and the state of the online landscape. Now [...] Read More
As Bebo is the UK & Ireland’s most popular social network, it’s no surprise there are many different ways that businesses and organisations can tap into Bebo as a means of engaging fans, spreading the word and just plain entertaining people. There are currently 40million user profiles on Bebo, and it has been the seeding [...] Read More
I’ve been meaning to write this post since Gordon Rae tipped me off to this article, as I’m not 100% convinced that large enterprises make “superb test beds for social software”. Sure, there are many characteristics of large enterprises which make this true: high volume of users, geographic distances that make other means of communication [...] Read More
Off the back of my recent invitation to speak on a panel at the Office 2.0 conference, I decided it was about time I went public about all the online tools that I & my team have introduced to NESTA. Here’s a quick runthrough: Our Intranet is a structured (hybrid) wiki powered by ThoughtFarmer… We’ve [...] Read More
We just launched our new structured wiki Intranet at NESTA, and I can’t wait to see how this new approach works for the staff in a small/med public sector organisation such as ours. Here’s a post I wrote on the NESTA blogs about it: I think the structured wiki approach is a great way of [...] Read More
My personal favourite moments from NMK’s Goodness 2.0 event, written for the NESTA blogs. Goodness 2.0 was all about how charities, non-profits and NGOs can make use of 2.0 tools and techniques. My main take-away from the event was about the power of the social web to share with the world some truly amazing stories, [...] Read More
A post for NESTA which comments on the recent political adoption of things like YouTube as a campaigning tool. Today French politics joined the USA in adopting ‘social web’ media as a platform for running political campaigns & debates – only the French are using Second Life instead of YouTube. And here on these shores, [...] Read More